1960Bet, a sports betting company that recently changed the way it operated, has introduced new leadership and a new logo to relaunch the business.
The organization declared yesterday in Lagos that its new management is on a mission to restore the organization to its prior status as the market leader and to lessen the difficulties and fierce competition facing the Nigerian sports betting sector.
Oluwatosin Ayoola, the company’s executive director, asserts that the new management is in a position to provide customers with value for their money and, following a smooth transition, to build a premium brand.
“We are quite happy that a better than the earlier glory days of 1960Bet has arrived,” Ayoola stated. In terms of making it simpler for our customers to play and win, paying agent commissions into their bank accounts, paying winnings promptly, providing jobs and a successful entrepreneurial platform for those looking for exciting money-spinning opportunities that we provide, we are stepping up to a higher level never seen before in the industry.
“The business has a sizable customer base since it consistently offers gamblers the best betting market alternatives and odds.
The Lagos State Lotteries Board and several national lotteries regulating agencies have granted 1960Bet a license and regulate it.
1960Bet is renowned for a number of corporate social responsibility initiatives and sponsorship programs, such as the headline sponsorship of Copa Lagos 2014, the resurgence of boxing in Nigeria broadcast live on satellite TV (GOtv Boxing Night), the headline sponsorship of Stationery Stores Football Club, the sponsorship of 11 sports fans to the Brazil 2014 World Cup, and promoting grassroots football by providing sports uniforms to local football teams in various local governments.
“The company is not only bringing in new management but also reshaping customers’ experiences to make gambling a much more fulfilling hobby,” Ayoola continued.
To increase customer confidence and have a positive social impact, we are carving out a new market niche. We are not merely rebranding; rather, we are equipped to completely overhaul Nigeria’s sports betting industry. We have changed our position to better serve our customers and the new management.
Overview
Nigeria’s leading betting and gaming company, Winners Bookmaker Nigeria Limited (doing business as 1960Bet), boasts arguably the strongest market positioning both offline and online.
The Lagos State Lotteries Board (LSLB) and the Nigeria Lottery Regulatory Commission are responsible for licensing and overseeing the company in Nigeria.
The company was incorporated as a limited liability company in Nigeria on December 21, 2010, and its incorporation number is RC 927663. (NLRC).
The company’s headquarters are located at 17 Aje Street, Sabo, Yaba, Lagos. With more than 2,000 stores nationally, the firm is an authorized operator in more than 20 Federation states.
Read also about Winners Golden Bet or LiveScore Bet Nigeria
Since 2010, 1960Bet, the Gold Standard in online and in-store gaming, has maintained at the forefront of the gaming market in Nigeria by utilizing the most up-to-date technologies to offer its users an innovative and dynamic gaming experience in a safe and secure setting.
Website
Industry
Casinos and Gaming Establishments
Business size
501 to 1,000 workers
Headquarters
Lagos, Sabo
Founded
2010
Specialties
Betting on sports, virtual sports, casinos, and live games
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